PROFESSIONAL COLOR

Color creatively, by numbers! The Pure Color System gives you all the colors of nature in your hands for endless possibilities! Create over 100 sha...

A demi-permanent hair dye designed to deposit a pure and vivid blue pigment into your hair, dying your hair color a lovely purple color for at leas...

Pure Color 20 Volume Creme Developer is a Keratin and Argan Oil enriched, 6% Hydrogen Peroxide additive to be mixed with our Pure Color Lightening ...

Pure Color 10 Volume Creme Developer is a Keratin and Argan Oil enriched, 3% Hydrogen Peroxide additive to be mixed with our Pure Color Lightening ...

A demi-permanent hair dye designed to deposit a pure and vivid red pigment into your hair, dying your hair color a red hot color for at least 20 wa...

A demi-permanent hair dye designed to deposit a pure and vivid pink pigment into your hair, dying your hair color a bubblegum pink color for at lea...

A demi-permanent hair dye designed to deposit a pure and vivid teal pigment into your hair, dying your hair color a terrific teal color for at leas...

A demi-permanent hair dye designed to deposit a pure and vivid green pigment into your hair, dying your hair color a leafy green color for at least...

A demi-permanent hair dye designed to deposit a pure and vivid yellow pigment into your hair, dying your hair color a lightning bolt yellow color f...

A demi-permanent hair dye designed to deposit a pure and vivid blue pigment into your hair, dying your hair color a beautiful blue color for at lea...

Pure Color 30 Volume Creme Developer is a Keratin and Argan Oil enriched, 9% Hydrogen Peroxide additive to be mixed with our Pure Color Lightening ...

Pure Color Dye-lute Creme Developer is a Keratin and Vegetable Oil enriched additive to be mixed with our Pure Color Lightening Powder to create a...

Re•Bond•X 3 in 1 Rebonding Treatment will Bond within the hair structure during a chemical service to stabilize & reconstruct hair.  Pasteli...

Pure Blends Clay Lites Lightener is a Clay based, Keratin infused, dust free, creative and artistic free-form lightener for Balayage and special, h...

Pure Blends Clay Lites Activator is a Keratin and Vegetable Oil enriched, 9% Oxygen, additive to be mixed with our Pure Blends Clay Lites Free Form...

Pure Blends Clay Lites Activator PLUS is a Keratin and Vegetable Oil enriched, 15% Oxygen, additive to be mixed with our Pure Blends Clay Lites Fre...

A demi-permanent hair dye designed to deposit a pure and vivid orange pigment into your hair, dying your hair color an ultra orange color for at le...

A demi-permanent hair dye designed to deposit a pure and vivid silver pigment into your hair, dying your hair color a shiny silver color for at lea...